• Lead the strategy, development and online digital campaigns. • Develop engaging content marketing strategies across all online platforms. • Identify trends and insights, optimize spend and performance based on the insights. • Plan, execute, and measure experiments and conversion tests. • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). • Coordinate with advertising and media experts to improve marketing results. • Work across team to brainstorm new and innovative growth strategies. • Keep abreast of new technologies and digital marketing trends and implement these to enhance brand awareness and grow share of voice in the digital space. • Other tasks assign by supervisor

• A minimum of 3 years’ experience in digital marketing or advertising position. • In-depth knowledge of various social media platforms, best practices, and website analytics. • Solid understanding of HTML5, CSS, and JavaScript is required. • Working knowledge of web design principles, best practices, audits, and content management platforms. • Solid knowledge of digital marketing tools (e.g., Google Analytics, Google Ads, Google Optimize, Google Data Studio, Facebook Ads Manager, AHREF etc.) • Highly creative with excellent analytical abilities. • Outstanding communication and interpersonal skills. • Up-to-date on the latest trends and technologies in digital marketing. • Understanding of both traditional and digital media, with experience collaborating / working alongside media and creative agencies. • Experience with A/B and multivariate experiments.